Biography of Samantha Wills
Samantha Wills was born on 1 December 1981 in a small coastal town on the East Coast of Australia. She had a passion for designing from a young age, however it wasn't always her first career choice. From a young age she aspired to become a dolphin trainer. However her passion for art during school spurred her idea to launch a career in designing, She turned down an international modeling job, packed up her life, and to move to Sydney, leaving everything behind at just 21 to pursue her dreams in starting her own business, a self-titled accessories company. At first this included nothing more than selling her handmade jewellery at the Bondi Markets on Saturdays. But as people slowly got more interested, she got more and more publicity. She made her mark on the fashion industry when she won a prize of $1700 in her debut to Australian Fashion Week in 2004. Shortly after, she got international publicity when her jewelry was featured in the movie Sex and the City 2. This lead to even better publicity when New York Times named her a 'Break Out Star'. Despite such great success, she felt people never took her very seriously given her young age. But nonetheless, she moved to New York in later years to continue her work, setting up chains.
Though designing clothes is her absolute passion, she hasn't always liked having her own business. The paperwork side of things was never her strength, meaning before she became successful enough to have a team to help her with those things, she always struggled with it..
Her collections so far include:
After Dusk, Marigold Palm, Casa Paradiso, Primrose & Moss, Emporium Muse, Beautiful Mantras, SW Fine, Luxe Nomade, La Boheme Chasseresse, Only in Dreams, Of The Night, and her Bridal collection.
Though designing clothes is her absolute passion, she hasn't always liked having her own business. The paperwork side of things was never her strength, meaning before she became successful enough to have a team to help her with those things, she always struggled with it..
Her collections so far include:
After Dusk, Marigold Palm, Casa Paradiso, Primrose & Moss, Emporium Muse, Beautiful Mantras, SW Fine, Luxe Nomade, La Boheme Chasseresse, Only in Dreams, Of The Night, and her Bridal collection.